Today marks the long anticipated wait for the online launch of new brand, Pop and Suki; the brainchild of Suki Waterhouse and Poppy Jamie.
The range is comprised of simply accessories with their Fall 2016 line offering two styles of key handbag designs along with an array of 'add ons', including clip-on leather tassels and 'Best Friend' tags.
It is clear that personalization is a key value of their brand with the ability to customise your own purchases through printing, and the option to buy various 'add ons'. Jamie even states that their range would be customizable so that "everyone can stamp their own identity on their pieces"
What really drew me into the P&S bubble (aside from my love for Waterhouse) was the branding surrounding this line. It's clean and minimal whilst keeping a youthful, playful, kittenish edge, with key references toward the 60's. Just check out their latest promotional video! - https://www.instagram.com/popandsuki/
Not only is this brand bound for success with prices beginning at an affordable $25, but it's the girls knowledge, excitement and passion for this venture that I feel will keep it alive.
Products are avaliable for pre-order as we speak but keep your eyes peeled for the final launch of Pop and Suki this October! I cannot wait to get my hands on a personalised 'camera bag'!
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